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The memorandum outlines the status report for the 2026 Major Events, detailing the planning and preparations for significant sports events in San José, including the NFL Super Bowl LX, NCAA Men's Basketball West Regional Games, and FIFA World Cup 26. It highlights the collaboration among various city departments and partners, the expected economic impacts, and the community engagement initiatives planned around these events.
Key points
The memorandum is addressed to the Community and Economic Development Committee regarding the 2026 Major Events Status Report.
The report includes updates on planning, marketing, sponsorships, and local special events supporting 2026 destination sports events.
Three major events are highlighted: NFL Super Bowl LX on February 8, 2026, NCAA Men's Basketball West Regional Games from March 26-28, 2026, and FIFA World Cup 26 from June 11 to July 19, 2026.
The Super Bowl is expected to have an economic impact of $100 million to $160 million, while the NCAA games are estimated at $7.1 million, and the FIFA World Cup at $270 million to $360 million.
The report emphasizes the collaboration with local sports, tourism, and hospitality industries to maximize economic and cultural impact.
A Sports Merchandise Store and Visitors Center will be created to feature local sports team merchandise during the events.
The SJ26 Strategic Plan aims to position San José as a premier sports and entertainment destination and maximize local economic impact.
Limitations
The text appears to be a draft as it includes placeholders and incomplete sections.
Some sections are truncated, limiting the completeness of the summary.
Generated for convenience from extracted text using AI. Review the official source document before relying on this summary.
Extracted text preview · 27,831 chars
COMMITTEE AGENDA: ITEM: TO: COMMUNITY AND ECONOMIC DEVELOPMENT COMMITTEE SUBJECT: 2026 Major Events Status Report Approved 10/27/25 (d)2 FROM: Tommy O’Hare Jen Baker DATE: October 10, 2025 Date: 10/15/25 COUNCIL DISTRICT: Citywide RECOMMENDATION Accept the Major Events Status Report on planning, marketing, sponsorships, local special events, and other activities supporting 2026 destination sports events. Crossreference the item for the City Council regular meeting on November 18, 2025. SUMMARY AND OUTCOME This status report on the planning for 2026 destination sports events will inform the Community and Economic Development (CED) Committee and City Council of the implementation of the SJ26 Strategic Plan. The status report includes updates from the collaborating City departments and partners. BACKGROUND In 2026, three major destination sports events will be hosted at Levi’s Stadium, the SAP Center, and PayPal Park, with sports teams practicing in local venues and staying in San José hotels. The purpose of this status report is to provide the CED Committee and City Council information related to the City’s activities regarding the planning and preparation for these 2026...
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The file was imported, but the current source metadata does not include a public document URL.
Generated summaryAI-assisted
The document is a status report for the Community and Economic Development Committee, detailing the strategic plan and objectives for hosting events in San José, aimed at enhancing the city's reputation as a sports and entertainment destination. It outlines various work streams including branding, marketing, sponsorship, and public safety. The report highlights upcoming events, neighborhood programming, and local business preparations, as well as public safety measures for large-scale events.
Key points
Objectives include hosting unique experiences and maximizing local economic impact.
Work streams identified are branding, marketing, sponsorship, event programming, policy work, public rights-of-way management, and public safety.
Upcoming events include the 2025 NWSL Championship Week and various fanfests.
Neighborhood programming aims to inspire youth and engage the community.
Public safety planning involves coordination with multiple agencies for large events.
Limitations
The document contains placeholders and unresolved sections that affect the completeness of the summary.
Specific dates and details about events are mentioned but not fully detailed.
Generated for convenience from extracted text using AI. Review the official source document before relying on this summary.
Extracted text preview · 5,685 chars
Major Events Status Report Community and Economic Development Committee October 27, 2025 Item (d)2 Tommy O’Hare, 2026 Sports & Special Events Director, City Manager’s Office Kerry Adams-Hapner, Director of Cultural Affairs, City Manager’s Office of Economic Development & Cultural Affairs Ray Riordan, Director, City Manager’s Office of Emergency Management John Poch, Executive Director, San José Sports Authority Strategic Plan Objectives: • Host a series of unique experiences for residents and visitors that positions the City and Downtown as premier sports and entertainment destinations • Maximize local economic impact of tourism and event spending, while creating lasting value for the community Work Streams: 1. Branding 2. Marketing 3. Sponsorship 4. Event/Programming 5. Policy Work 6. Public Rights-of-Way Management 7. Public Safety/Emergency Operations 2 Branding 3 Marketing Activations 4 STREET POLE BANNERS ⚬ Branding ￭ SJ26 ￭ Possibly split w/ NWSL, NFL, NCAA, and FIFA ⚬ Timeline ￭ Aug: Street Pole Banners Reserved ￭ Sept: Design and Printing ￭ November: Install ⚬ Budget ￭ Print + install ￭ 200 banners, 100 locations 5 WAYFINDING • Wayfinding Signs ⚬ In partnership with...